logo AyiConnect Staff, Feb 20, 2023
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  • In general, average childcare rates have risen about 8% across the US with an average of $23/hr
  • Trend 1: Pandemic has driven up the demand for private in-home childcare such as nannies and sitters, due to work-from-home or hybrid work arrangements, or concerns about illness exposure 
  • Trend 2: there is a shortage of quality nannies and sitters in the market. More and more teachers and nurses are joining private in-home childcare, driving up childcare rates from their credentials and experiences. The phenomena also impact daycare workers who are leaving their childcare posts for a higher-paid position
  • Trend 3: Additional services are required for nannies and sitters such as housekeeping, meal prepping or cooking, pet care, and homework support. These new expectations have driven up the rates as well.  
  • Trend 4: more families are looking for flexible care arrangements, such as a few days a week, nights and weekends help, and nanny share. Many nannies and sitters are getting more short-term positions and gigs and may work more hours.

General rates for the US childcare market

Type

East

West

Midwest

South

Newborn Specialist

$25 - $40 

$25 - $35

$20 - $30

$18 - $25 

Nanny

$18 - $30

$18 - $30

$15 - $25

$15 - $25

Family Assistance

$21 - $33

$21 - $33

$18 - $28

$18 - $28

Household manager

$23 - $35

$23 - $35

$20 - $30

$20 - $30

 

Factors for determination:

  • The number of children
  • Certifications degrees training
  • Responsibilities (such as additional housework) and experiences
  • Living arrangement
  • Distance/location

Data note: AyiConnect compares data from Q1 2023 to Q1 2022, based on thousands of job listings. The sample size is the combined total across both periods.

Learn more about Spanish-speaking nannies here and Chinese-speaking nannies here.  

About AyiConnect

Since the app launched in November 2021, we have helped connect tens of thousands of people to find care/jobs.

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AyiConnect is a platform to connect families with helpers who have a language specialty in addition to care. You can engage with them directly through self-service or concierge service. The concierge 1:1 service can provide another option to ensure successful matches for busy families who don't have time to search or need language assistance. Schedule a free consultation here for our concierge service, or check us out on ayiconnection.com